BYD has put a price on the Ti7, and it undercuts the car it is obviously aimed at by a wide margin. The seven-seat plug-in hybrid SUV starts at £47,995 in the UK, in a single Excellence trim, with order books opening in November 2026 and first deliveries in January 2027. Early orders take a £500 deposit, which BYD is matching with £500 of its own.

What £47,995 buys

The powertrain is unusual for the segment: a 1.5-litre turbocharged petrol engine paired with three electric motors for all-wheel drive, producing a combined 402 bhp.

Specification Figure
Price from £47,995
Seats Seven
System output 402 bhp
0–62 mph 4.8 s
Top speed 118 mph
Battery 35.6 kWh
Electric range 74 miles
Combined range Up to 441 miles

A 35.6 kWh battery is large for a plug-in hybrid — comparable to the usable capacity of some small full EVs — and 74 miles of electric range is enough that a typical UK commute never touches the engine. The 118 mph top speed is modest against the 402 bhp figure, which suggests the tuning priority was towing and acceleration rather than autobahn pace.

Equipment is where the pricing argument is made. Standard kit includes leather upholstery, heated and cooled front and rear outer seats, tri-zone climate control, a 10.25-inch driver display, a 15.8-inch touchscreen, an 18-speaker sound system, and an in-car refrigerator with a drinks warmer.

Boot space runs from 126 litres with all three rows up, to 970 litres with the third row folded, to 1,830 litres with rows two and three down.

The brand question

In China the Ti7 is sold not as a BYD but under Fang Cheng Bao, one of the group's premium marques. BYD currently runs four brands — BYD itself, the premium Denza and Fang Cheng Bao, and the luxury Yangwang. Denza began its European expansion this year and Yangwang is due in 2027, but there are no plans to bring Fang Cheng Bao to Europe at all.

So the Ti7 arrives here wearing a BYD badge, and that is a deliberate restraint. Several Chinese groups have taken the opposite approach in Britain and Spain — Chery alone operates through Omoda, Jaecoo and Lepas, with Exlantix to follow — flooding markets with overlapping brands that dealers and buyers struggle to distinguish. BYD appears to be consolidating instead.

Where it lands in Europe

BYD is positioning the Ti7 against the Land Rover Defender, and the styling makes no secret of it, but the listed rival set is broader: Volvo XC90, Toyota Land Cruiser, Audi Q7. Against all of those, a seven-seat, 402 bhp, fully loaded plug-in hybrid at under £48,000 is aggressive pricing rather than merely competitive pricing.

It also arrives as BYD's European momentum is already established rather than speculative — the group's first-half share against Tesla in Europe shows how quickly the position has changed. A large PHEV is a sensible next move: it targets buyers who want the space and the towing capacity but do not yet trust the charging network for a full EV.