Tesla has raised the price of the Model Y in several key European markets, with trims moving up by about €1,000 in most countries and around NOK 10,000 in Norway. The adjustment, applied quietly through the online configurator on 22 April 2026, is the first European price hike for the bestseller in more than a year and signals that Tesla believes demand is strong enough to absorb it.
What changed
The standard Model Y Rear-Wheel Drive now starts at €40,990 in eligible EU markets, up from €39,990. Long Range and Performance trims saw similar €1,000 bumps, now listed at €51,990 and €54,990 respectively. In Norway, every trim went up 10,000 NOK (roughly €900) before VAT, with the entry variant now priced at 399,990 NOK.
| Market | Previous start | New start | Change |
|---|---|---|---|
| France (RWD) | €39,990 | €40,990 | +€1,000 |
| Germany (RWD) | €39,990 | €40,990 | +€1,000 |
| Netherlands (RWD) | €39,990 | €40,990 | +€1,000 |
| Norway (RWD) | 389,990 NOK | 399,990 NOK | +10,000 NOK |
| United Kingdom | unchanged | unchanged | — |
Tesla did not issue a press release and the update surfaced through the configurator. Equipment, battery pack, and range figures remain unchanged — the French Model Y Propulsion is still eligible for the national bonus écologique.
Why now
Drive Tesla reports the move follows several months of Model Y sales recovery in Europe after the refreshed version arrived from Gigafactory Berlin. Tesla Europe had discounted aggressively through 2025 to defend share against BYD, the new Renault 5, and the VW ID.3. April registrations tracked by national authorities suggest the refresh has put Tesla back on top of the European EV ranking in multiple markets.
A €1,000 rise still leaves the Model Y priced below the previous-generation list price in most of Europe, so buyers who ordered before the change keep their confirmed price. Tesla typically re-prices again mid-summer if order intake stays strong.
What it means for European buyers
Buyers with an open order before 22 April will see their contract price honoured. New configurations reflect the new price from today. Lease monthly rates on fleet portals will take several days to catch up, so quotes issued in the next week may still show the old figure — confirm the net price before signing.
The hike is large enough to matter for the French bonus calculation (the Propulsion still qualifies) and for the Dutch bijtelling band, but it does not push the Model Y into a higher Norwegian weight or VAT bracket. Expect other European retailers of the Model Y — including independent lease brokers — to adjust their published totals during the week.
Looking ahead
If Tesla follows its 2023 playbook, this is likely the first of several small increases rather than a one-off. Watch for equivalent adjustments to Model 3 pricing, especially as the refreshed Highland 3 now ships alongside the Model Y from Berlin. Tesla's Q1 2026 earnings call, scheduled for later today, should clarify whether management frames this as margin recovery or simply catching up to input costs.